A Little Gesture and Um Pequeno Gesto start the celebration of its 18 years in Mozambique with an image and branding renewal.
With the new image, we are no longer showing the face of a child as a symbol, but focusing on the action of the gesture that each person can make in a simple way and that will bring a great impact on the lives of many children. We thus reinforce our mission to promote the improvement of living conditions for children and their families in Mozambique through the pillars of nutrition, education, training and love
“The rebranding is part of our action plan for this year in which we celebrate 18 years of activity. Remembering how it all began, after a volunteering trip and where it was possible to start to work with a small group of 30 children. We see A Little Gesture as an organisation with a professional structure and focused on supporting children in their development, making us not only want to reposition the organisation through a new image, but also to strengthen the whole structure in order to respond better and better to the challenges we face” declares Sara Vicente Barreto, Chairwoman and Founder of A Little Gesture.
The rebranding was done with Active Media, Design Studio with support from Do It.